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CASE STUDY
Introduction
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Who doesn't love an underdog story? Or better yet an underdog case study?
Scroll down to discover how we helped a cannabis vape brand evolve into a full-fledged content machine, driving growth & engagement across all channels.
Client
- West Coast Vape Co
Location
- Los Angeles, USA
Involvement
- Art Direction
- Creative Strategy
- Product Photography
- Video Production
- Website Design
- Social Media
Welcome To The Dog Pound
West Coast Vape Co is a luxury cannabis vape cartridge company from Los Angeles, California. They came to us with a need to develop their brand and make their digital presence look as good as possible. We provided a marketing strategy and then got to work creating their website, designing their packaging, taking high-quality product photos, filming brand videos & advertisements, creating social media content, as well as helping them grow their Instagram by over 10,000 followers.
The first step in our journey began with designing their new, updated product packaging. They wanted something fresh & modern, which is exactly what we delivered. Once our team created packaging they loved, it was time to capture product photos and develop their new website. Our web strategy & design was centered around their main goal of increasing email subscribers and engagement. This meant a one-page website was crucial for getting visitors to subscribe and follow.
Next, once the website was finished, it was time to add our signature touch; video production! In addition to producing multiple website videos, we began creating social media ads, social posts, and all types of content they needed to elevate their brand. Since working together in 2019, West Coast Vape has seen their social following and email list grow consistently. Furthermore, their cannabis products have gotten into the hands of thousands of new customers thanks to our strategy & production team.
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%
Subscriber Growth
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K+
Follower Growth
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X
Engagement Growth
VIDEOS
If a picture is worth a thousand words, imagine what a video would be. 51% of marketers claim video to be the form of content with the highest ROI. Marketers that incorporate video into their marketing strategy have reported a 49% faster revenue growth when compared with the ones that don’t.
If you want to convert an ever-increasing number of your prospects into paying customers, there’s no better way to convey your personality and reputation than via video.
In total our team has produced over 30 videos for West Coast Vape, and here are a few of our favorites:
WEBSITE
Like what you see?
From strategy to delivery, our expert team will turn your vision into a reality. Tap the button below to schedule an introductory call with our team to get started.